Project
App Development
Raxa App Design
client
Paramartho
category
App UI/UX
App Development
timelines
4 months
country
India
services we provided
User Research
UI Design
Design System
Interactive Prototype
App Development
About the Project
Raxa brings a fresh approach to urban transportation with real-time driver booking, GPS tracking, and secure payments—all in one sleek, user-friendly app. Designed to make life easier for users and empower drivers, Raxa combines innovation with simplicity, delivering safe and efficient rides every time.
problems
The problem is Costwise previously have an unorganized management system. Where navigating was much more complex also UI was there one of the issues. Besides this the previous one doesn’t have any AI-bot.which we had to maintain.
challenges
Costwise previously had an unorganized management system, making navigation complex and UI/UX inefficient. Additionally, the absence of an AI-bot required manual maintenance, increasing workload and inefficiency.
solution
We redesigned the booking flow with a step-by-step process, making driver selection, booking, and payment seamless. A “Quick Book” feature and autofill options reduced completion time and drop-offs. A cohesive design system with consistent fonts, colors, and bold visual elements now highlights key details like driver profiles, availability, and real-time updates for a clearer, more intuitive experience.
Working with A2Z on the Raxa app has been an outstanding experience. They understood our vision and delivered a seamless, user-friendly driver hiring platform tailored for the Indian market. From intuitive UI/UX design to robust development, A2Z ensured every detail was executed flawlessly. Their expertise, professionalism, and commitment to quality made the entire process smooth and efficient. We highly recommend A2Z for top-tier digital solutions!
Poromartho
CEO & Founder
Sweden
Our Process
Our Signature
Design Process
At A2Z Creatives, our design process is structured to ensure creativity, efficiency, and results-driven solutions. We follow a user-centric approach, blending research, strategy, and innovation to craft seamless digital experiences.
Research
Understand the project scope, user needs, and market landscape.
- Research
- User Interviews
- Competitive Analysis
Empathize
Understand users deeply to create user-centered and relevant designs.
- Research
- User Interviews
- Competitive Analysis
Ideation
Generate and refine ideas that solve user problems and meet business goals.
- Research
- User Interviews
- Competitive Analysis
Visual
Develop the product’s final visual aesthetics and style.
- Research
- User Interviews
- Competitive Analysis
Test
Identify usability issues and validate design effectiveness with real users.
- Research
- User Interviews
- Competitive Analysis
Research
Understand the project scope, user needs, and market landscape.
- Research
- User Interviews
- Competitive Analysis
Empathize
Understand users deeply to create user-centered and relevant designs.
- Research
- User Interviews
- Competitive Analysis
Ideation
Generate and refine ideas that solve user problems and meet business goals.
- Research
- User Interviews
- Competitive Analysis
Visual
Develop the product’s final visual aesthetics and style.
- Research
- User Interviews
- Competitive Analysis
Test
Identify usability issues and validate design effectiveness with real users.
- Research
- User Interviews
- Competitive Analysis
Research
Understand the project scope, user needs, and market landscape.
- Research
- User Interviews
- Competitive Analysis
Empathize
Understand users deeply to create user-centered and relevant designs.
- Research
- User Interviews
- Competitive Analysis
Ideation
Generate and refine ideas that solve user problems and meet business goals.
- Research
- User Interviews
- Competitive Analysis
Visual
Develop the product’s final visual aesthetics and style.
- Research
- User Interviews
- Competitive Analysis
Test
Identify usability issues and validate design effectiveness with real users.
- Research
- User Interviews
- Competitive Analysis
Research
Understand the project scope, user needs, and market landscape.
- Research
- User Interviews
- Competitive Analysis
Empathize
Understand users deeply to create user-centered and relevant designs.
- Research
- User Interviews
- Competitive Analysis
Ideation
Generate and refine ideas that solve user problems and meet business goals.
- Research
- User Interviews
- Competitive Analysis
Visual
Develop the product’s final visual aesthetics and style.
- Research
- User Interviews
- Competitive Analysis
Test
Identify usability issues and validate design effectiveness with real users.
- Research
- User Interviews
- Competitive Analysis
Research
Understand the project scope, user needs, and market landscape.
- Research
- User Interviews
- Competitive Analysis
Empathize
Understand users deeply to create user-centered and relevant designs.
- Research
- User Interviews
- Competitive Analysis
Ideation
Generate and refine ideas that solve user problems and meet business goals.
- Research
- User Interviews
- Competitive Analysis
Visual
Develop the product’s final visual aesthetics and style.
- Research
- User Interviews
- Competitive Analysis
Test
Identify usability issues and validate design effectiveness with real users.
- Research
- User Interviews
- Competitive Analysis
Research
Understand the project scope, user needs, and market landscape.
- Research
- User Interviews
- Competitive Analysis
Empathize
Understand users deeply to create user-centered and relevant designs.
- Research
- User Interviews
- Competitive Analysis
Ideation
Generate and refine ideas that solve user problems and meet business goals.
- Research
- User Interviews
- Competitive Analysis
Visual
Develop the product’s final visual aesthetics and style.
- Research
- User Interviews
- Competitive Analysis
Test
Identify usability issues and validate design effectiveness with real users.
- Research
- User Interviews
- Competitive Analysis
Research
Understand the project scope, user needs, and market landscape.
- Research
- User Interviews
- Competitive Analysis
Empathize
Understand users deeply to create user-centered and relevant designs.
- Research
- User Interviews
- Competitive Analysis
Ideation
Generate and refine ideas that solve user problems and meet business goals.
- Research
- User Interviews
- Competitive Analysis
Visual
Develop the product’s final visual aesthetics and style.
- Research
- User Interviews
- Competitive Analysis
Test
Identify usability issues and validate design effectiveness with real users.
- Research
- User Interviews
- Competitive Analysis
Research
Understand the project scope, user needs, and market landscape.
- Research
- User Interviews
- Competitive Analysis
Empathize
Understand users deeply to create user-centered and relevant designs.
- Research
- User Interviews
- Competitive Analysis
Ideation
Generate and refine ideas that solve user problems and meet business goals.
- Research
- User Interviews
- Competitive Analysis
Visual
Develop the product’s final visual aesthetics and style.
- Research
- User Interviews
- Competitive Analysis
Test
Identify usability issues and validate design effectiveness with real users.
- Research
- User Interviews
- Competitive Analysis
Research
Understand the project scope, user needs, and market landscape.
- Research
- User Interviews
- Competitive Analysis
Empathize
Understand users deeply to create user-centered and relevant designs.
- Research
- User Interviews
- Competitive Analysis
Ideation
Generate and refine ideas that solve user problems and meet business goals.
- Research
- User Interviews
- Competitive Analysis
Visual
Develop the product’s final visual aesthetics and style.
- Research
- User Interviews
- Competitive Analysis
Test
Identify usability issues and validate design effectiveness with real users.
- Research
- User Interviews
- Competitive Analysis
Research
Understand the project scope, user needs, and market landscape.
- Research
- User Interviews
- Competitive Analysis
Empathize
Understand users deeply to create user-centered and relevant designs.
- Research
- User Interviews
- Competitive Analysis
Ideation
Generate and refine ideas that solve user problems and meet business goals.
- Research
- User Interviews
- Competitive Analysis
Visual
Develop the product’s final visual aesthetics and style.
- Research
- User Interviews
- Competitive Analysis
Test
Identify usability issues and validate design effectiveness with real users.
- Research
- User Interviews
- Competitive Analysis
Style Guide & Components
The design system features a bold color palette, modern Inter typography, and a structured component library. Consistent UI elements, refined buttons, and intuitive layouts enhance usability, ensuring a seamless and visually cohesive experience.
Visual Output
The Raxa app delivers a sleek, modern interface with a dark-themed aesthetic for a premium feel. The intuitive layout enhances user flow, ensuring seamless navigation from booking to payment. Real-time maps, clear CTAs, and structured elements create an engaging, efficient experience.
